Sustainable Retail

There is a misconception in the world of fashion that shopping sustainably equates to paying higher prices for quality clothing. However, that is not always the case.  At Do Good Co. we provide an affordable option to shopping sustainably. By selling merchandise destined for liquidation from corporate donors or gently worn clothing from private donors we are able to lessen the negative environmental impacts of the fashion industry.  In addition, Do Good Co. donates its profits right back to the community through partnerships with KC Pet Project and Kids TLC.

“While our first priority is to improve the lives of kids and pets, I also love that we’re able to offer an environmentally responsible option for retail in Kansas City,” said Krystal Piña of Do Good Co.  “Fashion doesn’t have to be frivolous; it can be an opportunity for a new story.  I love it when I see someone discover something special and offer it a new life!”

As entrepreneurs, consumers and human beings, we can choose to take steps to positively impact the world around us or we can sit back and let our inaction have negative consequences.  Individuals across Kansas City are dedicated to choosing action.

“Every item we purchase as consumers leaves a footprint, when we choose to shop second hand, that has a powerful impact both socially and environmentally,” said Lexi Driggs, native Kansas Citian and owner of Market Collective. “Shopping second hand and vintage pieces is a win-win situation. Generally, you get more unique, better quality pieces for your money and you’re choosing to support small businesses and the local economy.”

How can you support sustainable fashion?  By donating and shopping at Do Good Co., you are participating in the movement to make retail more responsible.  Donating, and shopping, can be done during business hours Wednesday through Saturday 11-7pm and Sunday 12-5pm.

So next time you feel the urge to spruce up your wardrobe, remember there are ways to do so while doing good!

Our Beneficiaries

Do Good Co. has been up and running for six months now, and it has been an absolute honor to be able to share our passion of child and animal welfare with each and every individual who has walked through our doors.

At the heart of our mission are the Kansas City based organizations KidsTLC and KC Pet Project. The funds that KidsTLC receives from Do Good Co. directly impact children and families that are struggling with autism, developmental disabilities, developmental trauma, psychological issues and homelessness.

“With the support of our community, KidsTLC enriches the lives of these children by creating supportive family-focused communities to build resilient relationships, and to transform sometimes painful realities into hopeful futures full of courage, warmth and joy,” said Tacy Alber Mattis, KidsTLC director of marketing. 

In addition, Do Good Co.’s donations help facilitate the care of ill and injured pets who arrive at KC Pet Project on a daily basis. The shelter cares for nearly 10,000 animals a year and works tirelessly to increase the number of homeless pets adopted, and focuses on lifesaving programs promoting pet retention, identification, lost pet reunions and pet ownership education throughout the community. The nonprofit organization is dedicated to creating a No Kill Kansas City.

“KC Pet Project is an honored charity recipient of Do Good Co. and we couldn’t be more excited about this wonderful partnership," said Tori Fugate, KC Pet Project director of marketing and communications. "The shop has been an amazing addition to 39th Street West and to Kansas City." 

Happy Anniversary

Do Good Co. opened one month ago today!  We are thrilled with the response from our Kansas City community and appreciate your support!

Do Good Co., a 501(c)3 non-profit organization, was founded by Janet Curran, Jean LaJoie, Starr Wagstaff, Joelle Fritz and Bruce Campbell. Adam McGill and Krystal Piña-McGill manage the brick and mortar storefront on West 39th St in Kansas City, MO.  

We are passionate about child and animal welfare and sought to create a unique way for the community to come together to support those which we care most. A curated collective of merchandise in which proceeds could be donated to KidsTLC and KC Pet Project became our dream. We have cultivated inventory, partnered with leaders in the non-profit community and sought out individuals who shared their time and resources to support our mission. On June 10th, 2017 our dream was realized and Do Good Co. celebrated it’s grand opening!

Through our blog, we look forward to introducing you to our generous donors, both private and corporate, our volunteers, event partners and ways you can contribute. Whether you make a purchase, donate or volunteer, you are contributing to Do Good Co.’s mission.  

Thank you for an incredible first month; we can’t wait to see what’s next!